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SOCOLOR Cult offers you a wide range of colours at your fingertips to experiment with the latest trends. Even after 15 washes the result is totally vibrant and bright. Direct colouring is pre-oxidised and does not need the use of an oxidiser.
Directions for use: apply directly to dry hair (away from the scalp). Leave on for up to 30 minutes. Rinse thoroughly. Apply the conditioner and rinse. Use protective gloves.